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VOLUME 21 • 2022

Virtual Commerce in a Decentralized Blockchain-based Metaverse: Immersive Technologies, Computer Vision Algorithms, and Retail Business Analytics

ABSTRACT. I draw on a substantial body of theoretical and empirical research on virtual commerce in a decentralized blockchain-based metaverse. With increasing evidence of immersive technologies, computer vision algorithms, and retail business analytics, there is an essential demand for comprehendin..

Metaverse Applications, Technologies, and Infrastructure: Predictive Algorithms, Real-Time Customer Data Analytics, and Virtual Navigation Tools

ABSTRACT. The aim of this systematic review is to synthesize and analyze metaverse applications, technologies, and infrastructure in relation to predictive algorithms, real-time customer data analytics, and virtual navigation tools. With increasing evidence of metaverse live-video shopping events, t..

Virtual Immersive Shopping Experiences in Metaverse Environments: Predictive Customer Analytics, Data Visualization Algorithms, and Smart Retailing Technologies

ABSTRACT. In this article, I cumulate previous research findings indicating that smart connected devices can assist data-driven decisions in retail livestreaming by articulating personalized shopping experiences as regards digital ownership across extended reality environments. I contribute to the l..

Digital Consumer Engagement on Blockchain-based Metaverse Platforms: Extended Reality Technologies, Spatial Analytics, and Immersive Multisensory Virtual Spaces

ABSTRACT. Despite the relevance of digital consumer engagement on blockchain-based metaverse platforms, only limited research has been conducted on this topic. In this article, we cumulate previous research findings indicating that retail business analytics can assess interconnected virtual experien..

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